An SEO Quote Must Offer You Free Information About Your Website’s Future!
An SEO quote is a free service offered by an SEO agency. Most agencies are using this method to attract and qualify their potential customers. It is an opportunity for the agency to showcase their capabilities and gain the trust of their potential customers. Of course, there are differences between the quotes provided by different agencies. And you can find a reliable of the agency based on the quality of their quote.
Another use for a quote is to make the potential clients of the agency to subscribe. And get e-mails that contain SEO-related information from the agency. So, it is a method to convert visitors into leads. But not only the agency will benefit from the quote. You, as a potential customer, will benefit as well. Not only will you get free knowledge about SEO. But you can also find out a lot of essential information about your website’s SEO. And you can also use this method to find the best agency for your website.
Advantages of a quote!
The first thing that you need to know is what advantages you can get from a SEO quote. Depending on the agency, you will be able to get a different amount of information about the SEO state of your website. Sometimes, you may even get some solution that you can implement yourself. If you have enough SEO knowledge, then you can do it yourself. If you don’t, then you can let the agency implement the solutions for you. There are several types of information that you can expect to get.
- Rank Checking. One of the most common benefits that you will get is a complete rank checking of your website on search engine result pages. Most agencies will use paid tools to gain this information and provide you with free. So, this will save you from buying the tools yourself. But you can’t choose what type of information you will get. It depends on the agency that it wants to offer. You can also search for more agencies that provide this type of information to get the results from different agencies and compare them.
- Keyword Analysis. You can also get a full keywords analysis from a quote. The agency will find out all the keywords for which your site ranks in Google. And what the potential of these keywords is. This means that you will find out what expectations you can have from your SEO efforts in the future. Some agencies will also make recommendations based on the level of your company to change or introduce some keywords that will produce better results for you.
- Technical Audit. SEO can be separated into three parts. The technical part is only one of them. A technical audit will only offer you information about a third of your website’s SEO. A reliable agency will compensate this fact by doing a thorough audit for you. This means that you will find out all the technical errors and problems that drag the ranks your website down.
- Full General Audit. Some agencies will even perform a full audit for you in their quote. Of course, it will not be complete but will touch the essential points without giving you a detailed report. But this should be enough to understand the SEO state of your website. If you have enough SEO knowledge, then you will know what your site will need in the future. And you will also have an idea about the abilities of the agency.
- SEO Plan. Most of the time, this information comes with the results of the audit. The agency will create a personalized SEO plan for your website. It may not be a detailed plan, but it will give you an idea about what you need to do in the future. The agency will also make you an offer to collaborate together. And you can let it take care of the task for you.
The Best SEO Quote on the Market Is Similar to Low-Level an Audit!
From all the alternatives, the best SEO quote is the one that offers the general SEO audit together with the SEO strategy. There are three pieces of information about the agency that you can infer from their quote. And this information should be enough to convince you that the agency is the best alternative for your website. The pieces of information are:
- Generous. The first information that you can infer is the generosity of the agency. The more value you get from the quote, the more generous the agency is. This means that if you collaborate with it in the future, then you can expect the same generosity. So, the agency truly values its customers, and it is not focused on profits. It places its clients before the money. You should try your best and find this type of agency because the biggest winner will be you.
- Trustworthy. From the quote, you can also infer if the agency is trustworthy. To do that, you can check if the information that you got contains everything promised by the agency. You can also see if the agency explained the results obtained from the quote to help you better understand the SEO state of your website. By doing this, you will be able to find out if the agency kept its promise and how much it wants to help its clients.
- Skilled. Even if you do not know anything about SEO, it is an easy task to find out from the SEO quote if the agency is good enough or if it isn’t. All you need to do is a little research to be able to understand as much information as possible from the reports. And then, you can check the credibility of the results using free tools from the internet. Doing this will help you find the perfect agency for your website needs.
Other Methods to Test the Agency Besides the SEO Quote!
The SEO quote is not the only method through which you can test an SEO agency. There several other strategies that will reveal a lot of information about the agency. Information that you can use to decide if the agency is good enough for your website. Keep in mind that the more time you spend finding the best agency, the better the results of your website will be in the future.
- Money-back Guarantee. One of the safest methods that you can use to test an agency is to see if it provides a money-back guarantee. This means that if you do not get the results promised in the guarantee, then you will get your money back. Not every SEO agency can provide one. Why? Because it must be sure that it is good enough to always produce the results promised. If the SEO experts of the agency are not skilled enough, then it will be too risky for the agency to make such a promise. So, you will always be able to trust an agency that offers a guarantee, more than you could trust another agency that does not do the same.
- Recent Results. Another method through which you can get a glimpse at the abilities of the agency is through the results that it was able to produce in the recent period. Some agencies post them on the website where you can check them. All you need to do is to check the results and ensure that they are not older than six months. Why? Because you will not be able to check their credibility anymore. And because the SEO evolves too much in that period. And the skills needed to produce the results must improve at the same pace. But if these conditions are met, then you can form your expectations from the agency based on the results posted on their website.
- On-page Content. Most agencies also have blogs of specific sections where they post articles on the SEO topic. You can read these articles and find out the quality of the content produced by the agency. If the quality of the content is high, then you can expect to get content as good as the one posted on the agency’s website. Otherwise, you should consider another agency because the content quality is an essential factor in SEO. Never use an agency that is not able to create high-quality content.
- Reviews. The last method that you can use to test an agency is through its reviews. Most agencies have reviews from their past clients posted on their website. But you should also try and contact these clients personally. The reviews on the website may not be real, or they may not be made earnestly. So, by speaking with the agency’s clients personally, you will be able to get a first-hand review of the agency. Doing this will give you an idea about how the collaboration between you and the agency will be. If most of the clients are happy with the results, then you will most likely be the same.