If you are in a business, then you need a website. It’s not really negotiable in this day and age, where everybody is online and the world is moving to a digital escape rather quickly. People are working remotely, people shopping remotely, and people are setting up businesses without having to leave the house.
The landscape of the Internet really is evolving, but one thing that does remain constant is the website that you use. Whether you are using a low code/no code website, or you are using one with so much code that you could basically be a walking GIF, you need to make sure that you have your own website. If you’re still on the fence, we got five reasons that will give you the kick that you need to get started on building your own
- You own the data. The data that you capture on your website, the files, the website itself, it’s all yours to do with what you choose. When you compare that to other websites such as Twitter or Facebook, who make you agree to their own terms and conditions, you won’t have to worry about that with your website. Your business website will own everything that you put onto it, and you won’t have a limited access to your data privacy or ownership rights of any of the content that you have created.
- You control the data. As much as you would own it, you also control it. You can share things on Facebook and Twitter, but you won’t be able to make the decisions about when and how your best business information of the space. When you have your own website, you can’t direct any effects that come on the side of putting your data in the hands of the companies. You’ll be sending all of your traffic to your website rather than a standalone social media profile, which always gives you a way to connect with your customers no matter what.
- Customers see you as credible. When you consider going somewhere on holiday, do you visit hotels that don’t have websites for you to look up prior to departure? Of course you don’t. We live in a time where it doesn’t seem acceptable to be off-line, you don’t just go based on faith or trust, you want to go and see the pictures, judge the rooms, and you do everything ahead of time. You need to be able to be more credible, and your customers will think you are with a website.
- You can save a lot of time. Having a website allows you to answer a lot of customers’ questions before they have to call you and ask. Not only will you save your own time, but you will save time as well. All you need is a very well put together FAQ section and you’re good to go.
- You’ll save money. Because you won’t have to spend a lot of time answering questions and repeating yourself online, you save money because you save your time.